News and thoughts from the bench

Forbes Business Feature: A Few Pioneering Women Every Advertising Industry Pro Should Know

Posted on: March 8th, 2023 by Krystie M. Davis & Forbes Content Marketing Staff / Guest Posts

How well do you know the names of women who pursued careers in advertising and media despite the odds stacked against them and the norms of their time? Although I read marketing industry stories every day, I must admit I just learned about many of these trailblazing women while researching this post. As we celebrate Women’s History Month and continue to work toward a more equal playing field for women behind the scenes and depicted on-screen, here’s a brief timeline of a few noteworthy firsts.

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Advanced Event Techniques: Budgeting

Posted on: January 24th, 2023 by Whitney Tran / Guest Posts

Whitney is an event operations professional with over a decade of experience working with private companies (sports leagues, experiential marketing agencies, transportation companies, etc.), not for profits and Government entities. She's highly capable, with a thorough understanding of event strategy and forecasting. By prioritizing planning, she ensures successful outcomes for her clients.

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Project Spotlight: LA Rams x Nike West

Posted on: December 13th, 2022 by Sarah Musgrove / Marketing & Advertising

Nike West built a strong relationship with the LA Rams during the 2018-2019 season. The relationship led to several events that the bench produced or supported on. The initial event with the Rams was a partnership around the big East Los Angeles Classic where we produced Nike activations at the game as well as several pre-game events for the players, cheerleaders, and students at both high schools.

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Solutions for All Industries

Posted on: December 6th, 2022 by Sarah Musgrove / Our Company

Utilizing the bench platform means a number of things for your enterprise. Your company can create a proprietary stable of on-demand staff, run procurement through our system, and the best part is that your dedicated bench concierge will navigate the process with you at every point.

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Freelancer Resource Guide

Posted on: December 2nd, 2022 by Sarah Musgrove / Marketing & Advertising

Taking the leap to freelancing can be a scary one, which is why we’ve put together a list of our top resources to help our freelance talent be the most successful.

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